A Writer’s Perspective: How I Learned to Create Blogs that Create Engagement

Do you struggle to create an engaging blog? It’s like the ideas are there, but you’re just not exciting readers. They’re not coming back for more.

I’ve been there.

It’s not a case of writer’s block. The words are coming. They’re just refusing to come together in a melodious dance that gets everyone on the dance floor.

There’s tons of free writers’ advice out there. There’s plenty of writing tips from great writers.

What I want to do is share some of the things I’ve learned along the way that have helped me to create engaging blogs.

How to Be a Better Writer

Tip 1: Short and Sweet is a Treat

Writing long paragraphs is boring. Readers will roam off to find easier stuff to read.

I’ve found that unless my blog article has even a tidbit of advice, readers don’t know why they bothered clicking on it.

Keep things short and sweet. Long paragraphs aren’t going to impress the masses.

Tip 2: Changing Voices

Do you find yourself switching between 1st, 2nd and 3rd perspective? It’s a common mistake. It can take a trained eye to spot switching from “I” to “one” to “we.”

What I do once I’ve finished writing a post is go back and read through each paragraph as a standalone section. It helps to ensure I’m not switching between voices. This is one of the best pieces of writer’s advice I was ever given.

Tip 3: Silly Spelling Errors

Nip mistakes in the bud. I do this during the writing phase. I’m really careful with spelling mistakes like “its and it’s” or “their and there.”

The odd slip won’t lose a lot of readers, but making typos and simple grammar errors is eventually going to annoy people. And you will lose credibility.

Tip 3: R U Using TXT Talk?

If you’re just starting out and want to learn how to start writing, stay away from text speak. It was created to save character space on mobile phones. It has its place in this world, just not on blogs.

Tip 4: Proofread Later 

As soon as I’ve finished a blog, I put it away for a little while. If I try to proofread it while it’s still fresh in my mind, I find myself skimming it instead of giving it the critical eye it deserves.

If you want to know how to be a better writer: proofread! But put your blog away for a couple of days and then bring it out again. Go over it line by line not only for grammar and typos, but for flow, too.

Some of the best writer’s advice I’ve been given is to consciously concentrate on one line at a time. It helps me pick up anything I didn’t catch earlier on and it’s a chance to improve the quality of the post.

If you want to become a better writer, it’s during this phase that you can also check for contradictions. Take a look at the content or message of your post. You may not have realized you contradicted yourself in paragraphs three and seven.

Tip 5: The Best Tip for Writers from Writers: Write About Your Passions

A good writer, or blogger, remembers to start with content first. So I need to have something to say before my writing can actually start.

I write about things I’m passionate about. I love writing – so I write about it. If your passion is apps, sport or finance, write about it.

Confucius said, “choose a job you love, and you will never have to work a day in your life.”

I think about this every time I sit down to pen a post.


This is just a tiny bit of writer’s advice to help you with how to start writing.

If you want to create engaging blogs that get people talking and that generate leads, talk to us about creating your stellar blog content.

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